Sally Anne on Twitter
Tips to Become an Expert Online
If you didn’t have a chance to follow my “micro-blog”posts on Twitter @CYL4G_SallyAnne, here’s a summary of my top tips and related links to help you become an expert online:
- Recycle your online content to get more bang for your buck. 7 ways to repurpose articles and blog posts creatively. http://kl.am/9Mqv
- Considering a site redesign or migration for your blog? Helpful tips to make it successful for search engine findability. http://kl.am/9IbN
- DalaiLama The greater the level of calmness of our mind, the greater our peace of mind, and the greater our ability to enjoy a happy and joyful life.
- zappos “Never get so busy making a living that you forget to make a life.” -Anonymous
- “If you want to write the fortunes for…cookies that don’t exist any more…lead your own tribe and hire yourself.” Seth http://kl.am/9FBV
- More than a biz expert. . .be a “maven”. . . passionate and sharing helpful information with others on your website/blog. http://kl.am/9EPl
- Need ideas for your biz blog topics? Copyblogger has 50 ideas to help your customers get the most from your service. http://kl.am/9BJv
- Become an expert. Start your own online business. Take away some of the uncertainty of a “job”. http://kl.am/9wr3
- Everything on your website/blog is “content”. So who writes those “404 Error” message pages? Do they help your visitors? http://kl.am/9sBA
- SEO tip to Capture lost link juice… How to Redirect 404’s to your Home Page in WordPress (cont) http://tl.gd/k2so8
- 8 mistakes you’re probably making on your website and how to correct them with keywords, links, calls to action and more. http://kl.am/9o3a
- Make the new FTC guidelines on disclosure your best friend for your website and affiliate marketing copywriting. http://kl.am/9jPY
- SMBs use social media for real results to build relationships, engage local community, & provide extraordinary service: http://kl.am/9h4j
- The art of deep conversation can lead to happiness. That’s something you can’t Tweet in 140 characters! NYT article http://kl.am/9dOt 10:40 PM Mar 21st via web
- thatbradleyguy just found a very cool new website: http://bit.ly/2Sj0IV (it’s called muselife)
- Your best online content begins with solid keyword research. Brush up on how to’s with these great tips from Copyblogger. http://kl.am/92sx
- Creative marketing genious, Seth Godin: “You can’t out Amazon Amazon” & other gems. Great video interview about Linchpin. http://kl.am/8YSa
- Eureka! Guy who dipped a chunk of ice cream in chocolate and invented Eskimo Pies had a creative genius idea. You can too. http://kl.am/8XpM
- “Either write something worth reading or do something worth writing about.” – Ben Franklin. Blogging is for Benjamins ($) http://kl.am/8UaU
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Small biz spends higher % of total mktg budget on content. Why? Higher rankings, better brand building, cost-effective. http://kl.am/8SIo
- Chris Brogan has some quick customer touch points to help you manage your social networking time and efforts wisely. http://kl.am/8S2I
- SMBs fail at marketing online with content because they don’t niche small enough! Small is the new big, as Seth Godin says. http://kl.am/8PDp
- Why grow your SMB? Small is a great destination in itself. Build a profitable, satisfying biz, and be happy! Tim Ferriss http://kl.am/8Nql
- How self promotion online will change the world – P. Shankman at SXSW. Relevance, helpfulness, transparency are critical. http://kl.am/8Jm2
- “Chances are that your job likes you precisely as much as you like it. But no more.” – N.Hill. Find the best in it. Focus. http://kl.am/8IOk
- Spend your time creating thoughtful, valuable blog posts with your insights. Automate distribution to Facebook fan page, Twitter, LinkedIn.
- tferriss too much focus on distribution, not enough on good content #sxsweird 7:30 PM Mar 14th via txt Retweeted by you and 8 others.
- Online marketing success–not about magic SEO tricks or super PR insider connections, it’s fresh, relevant content. http://kl.am/8Ck5 #SXSW
- Even a SMB needs a content strategy–fancy name for marketing plan. Determine your customer-focused message and goals. http://kl.am/8y4D
- For SMB bloggers trying to figure out where and how to spend time on other social media efforts, CMO has a great chart. http://kl.am/8xJX
- Local search is a hot topic in search engine optimization circles. How can you help your small biz be found by searchers? http://kl.am/8uHc
- “The climb upward will be easier if you take others along with you.” Take the initiative. Inspire those around you. http://www.naphill.org/
- 8 essential apps for your brand’s Facebook fan page, including Twitter, Notes, blog RSS, Flash, and Posted Items Pro. http://kl.am/8qrU
- I just read a great post by Outspoken Media on “Personal Branding and Finding Your Naked Super Hero.” Found yours yet? http://kl.am/8mIh
- “The surest way to promote yourself is to help others get ahead.”–Napoleon Hill http://kl.am/8kom Does your biz focus on clients’ success?
- Want to start your own small biz? Go solo with consulting? Take this 2-minute quiz to see if you’re entrepreneur material. http://kl.am/8hd5
- Want to use Twitter as a small biz private messaging IM group–for projects or customer support? Mashable has some tips http://kl.am/8aZv
- Public speaking tips to nip negative tweets RT @mashable: 5 Ways to Use Twitter to Avoid a Backchannel Disaster – http://bit.ly/d5rOfm
- Is your online biz ready? Google’s “caffeine” update is affecting your rankings now. Content–fresh, relevant, linked, social–is critical!
- Got the “woulda, coulda, shoulda’s” about your affiliate marketing publisher site? Read SugarRae’s inspiring success story http://kl.am/87zd
- “In the cacophony of voices, the leader is the one who can make sense of the din.” –Paul Gillin. Are you and your biz ‘din’ or ‘sense’?
- You can get HBR case studies for $7. Check out the HubSpot Inbound Marketing case study to improve your online business. http://kl.am/81G7
- Create case studies on your expertise and success stories, and share them on Facebook, Twitter, SlideShare for viral WOM. http://kl.am/80gO
- How to build and promote your personal or SMB brand? Become an expert and act like a publisher. BNET tips from 7 gurus: http://kl.am/7Z8o
- What’s Sprezzatura? Experts make it look easy with grace, elan and class. RT @ThisIsSethsBlog Seth’s Blog: Sprezzatura http://bit.ly/bzFurb
Update: By the way, if you are looking for creative ways to find topics for your own expert blog, you can do the same type of post by “curating” your Twitter posts, IMs, Facebook fan page updates and other social media content. I wrote about this recently in the LinkShare blog on “Twitter Your Way to a Blog Post.” This technique also makes your Twitter posts more search-engine friendly for SEO value.














