Use personal branding and self-promotion in your online marketing to become an authority
You can quickly become an expert on a niche topic online. Here are some ways to do it: publishing blog posts, answering questions in forums, networking on LinkedIn, contributing guest blog posts to related blogs, writing articles for online publications in your field, giving presentations on your topic at a local university and getting them to link to you from their website. Learn more in the blog posts in this category.
The “Dilbert” cartoon helps us laugh at ourselves about life in the cubicle farm. Recently, Chris Brogan, co-author of Trust Agents, and social media guru and human business consultant posted an interesting video about his experience there.
In his video, below, he poses the question, which I’ll pose to you as well: Which type are you–cubicle farmer, free agent, trusted online expert, or something in-between?
Last week, I got to hang out with some of the smartest folks in search engine optimization and social media marketing at PubCon South 2010 in Dallas. It was also my first opportunity to “live blog” an event for LinkShare. You can read more highlights of each session I attended at the LinkShare blog for [...]
Tips to Become an Expert Online If you didn’t have a chance to follow my “micro-blog”posts on Twitter @CYL4G_SallyAnne, here’s a summary of my top tips and related links to help you become an expert online: Recycle your online content to get more bang for your buck. 7 ways to repurpose articles and blog posts [...]
It makes me happy to hear about people who are making a living from doing things they love. Adam Short, founder of Betta Fish Center, and successful online niche marketer, is one of those people. He started this website about 4 years ago, and hasn’t done much with it since then. But the little website [...]